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After Facebook announced it's name change to "Meta", metaverse news exploded in popularity. 2021 was also a banner year for NFTs, as their popularity exploded (in certain niche circles). It's not a surprise that this strange trend would sweep the automotive space, as automakers sensed a new avenue for marketing and relevance. But what even is the metaverse, what is Web 3.0? Do automakers really think this will elevate their sales, or is something else going on?
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Donut Media is at the center of digital media for the next generation of automotive and motorsports enthusiasts. We are drivers, drifters, and car enthusiasts who love to tell stories.
After Facebook announced it's name change to "Meta", metaverse news exploded in popularity. 2021 was also a banner year for NFTs, as their popularity exploded (in certain niche circles). It's not a surprise that this strange trend would sweep the automotive space, as automakers sensed a new avenue for marketing and relevance. But what even is the metaverse, what is Web 3.0? Do automakers really think this will elevate their sales, or is something else going on?
New to the Channel?
►Watch this: https://www.youtube.com/playlist?list...
We upload almost every day, subscribe so you don't miss out!
►Subscribe here: http://bit.ly/1JQ3qvO
Click here for more info on joining the Donut Underground!
►https://www.youtube.com/channel/UCL6J...
Shop Donut Merch:
►donut.media
Donut Media is at the center of digital media for the next generation of automotive and motorsports enthusiasts. We are drivers, drifters, and car enthusiasts who love to tell stories.
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Francisco Gimeno - BC Analyst Among the industries playing with the concepts and the idea of Metaverse, auto nd mobility industries are thinking big. The examples in this podcast, the BMW playing with Nvidia's "Omniverse" to design cars or even whole production plants, or Hyundai playing with "Metamobility" ("where space, time and distance are irrelevant") are really cool and exciting. Mix it with NFTs (the good and the bad about it) and the result is this: big ideas and big goals are fine, but the proof of concept must be to earn money from them. We will probably see this with the time, when Metaverse slowly passes from being a concept towards being a tech used every day.