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Recommended Watch: Crypto Mania: Behind the hype of cryptocurrencies | Four Corners (youtube.com)
Cryptocurrency is the hottest financial product in the world.

The hype is everywhere, with forms of the digital currency endorsed and advertised by celebrities daring you to invest in this brave new world.

Not everyone is convinced by the glossy ads and bold claims.

Four Corners investigates what lies behind the slick marketing and big promises to examine if it's a fad, a fraud or the future.

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    Francisco Gimeno - BC Analyst We have witnessed the appearance and the transformation of the digital economy when disruption brought by new tech advances. We have seen ICOs, multitude of digital products associated with crypto, and crypto itself with thousands of coins, tokens etc. Unfortunately almost everything there starts with a strong hype, with a bubble, which in some cases like ICOs made many start to distort all the digital finance's field. So many ICOs were scam that practically the name disappeared and Start ups looked for some other name or way to get investment money without being attached to a scummy environment. Crypto itself has seen its own number of cases, either associated to coins and token themselves, to to exchange websites, or just companies which invited to "buy a blockchain! and get 30% every week!!" or used (and continue using) names of celebrities to sell their own hyped coin or token. This is actually happening yet. Fortunately hype has always a limit on time. And the digital economy will evolve and build its own framework to avoid scammers, frauds, and protect users, companies and institutions. Fight the hype, don't buy the FOMO, avoid the FUD!