Recommended Watch: The future of shopping: what's in store? | The Economist (
The pandemic has upended the way people buy—online retail has soared as high-street shops and malls close. Brands are now racing to exploit one of the most important weapons in the battle for buyers: their customers’ data.

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    Francisco Gimeno - BC Analyst The future of shopping goes beyond a simple online mode. It's changing so fast with the use of algorithms and crude AIs which manage customers' data to maximise profit while attending the needs of customers. This should be good, unless this data is used to manipulate the shopping trends.